The stock picture industry has been around for over a century. It’s gone through a myriad of iterations and upheaval, and today demand for stock imagery has never been higher thanks to innovative technology, new picture sources and evolving picture styles.
Simultaneously, however, an abundance of pictures coupled with a sagging pricing structure, as well as intense competition from pros and amateurs alike, pose serious challenges for any image maker considering licensing his/her pictures as stock.
cre8vstrategy is ready to assist you in assessing how producing stock images may benefit you and your business. With over three decades of experience in the picture business as a photographer, picture agency owner and consultant to both agencies and stock shooters, Paul Henning will assist you in developing a plan that gives you the greatest chance for success in the competitive world of stock imagery.
Whether you’re a newcomer trying to decide whether and how to break into the stock picture business, or a veteran stock image creator who needs some creative input or re-energizing, help IS available!
photo courtesy of Tetra Images
“If you aren’t with a picture agency,” says cr8vstrategy founder Paul H. Henning, “you're out there on your own trying to figure out either how to break into the business or how to be more successful at it, as well as what to shoot and how to sell it. Even if you are with an agency, most of them simply don’t provide the sort of guidance that they once did, so it’s easy to head off in directions that will be both frustrating and unprofitable. That’s where cr8vstrategy can really help.”
Creating and selling stock imagery takes commitment, skill, investment and patience. However, if you’re serious about it and you’ve decided that you want to give it a try, cr8vstrategy can save you time, money and frustration.